BS
by TS
Brand Strategy
by Ted Steyer
I help brands figure out who they are and how to make it mean something—for their people, their customers, and the culture around them.
Brand strategy isn’t just a mission statement or moodboard—it’s clarity with purpose. Clarity that helps teams move with intention, make decisions faster, and show up in ways that actually connect.
Everything I do is human-centered and purpose-driven. I cut through the noise, sit in the uncertainty, and build something real. Because when brands are built for good, they actually work.
Services
Brands Only Work If They're Built For Good
✶
Brands Only Work If They're Built For Good ✶
Marketing & Positioning
Say something that’s worth saying. And make sure the right people hear it.
Brand Strategy
Get a brand that actually works. Not just looks pretty.
Connect with humans, not demographics.